Ever wondered how to make the most of your marketing budget without breaking the bank? That’s what we’re diving into on this week’s episode, as we unpack the concept of a Minimum Viable Product (MVP) and its application in marketing.

Together, we delve into how the MVP approach can be a game-changer for your business and you’ll discover how this method can test new markets and industries without a mammoth initial investment.

We also share a fascinating real-life case study from our client’s experience, where we created an MVP to explore different marketing strategies without splashing out on ads.

Nauti Nerds is produced and managed by Urban Podcasts.