We explore how CRM systems can revolutionise your business operations from forecasting to planning, lead tracking and even how to effectively use them for discount tracking. By sharing our personal journey using HubSpot, Tom reveals the value a CRM system can add to your business.

We’ll take you through the early stages of lead tracking for marketing success, exploring the critical role it plays and how you can streamline your business processes to boost lead generation strategies.

Nauti Nerds is produced and managed by Urban Podcasts.