- May 26, 2023·
When it comes to website page speeds, there are a few things you need to know in order to improve website performance.
In this episode of “Nauti Nerds“, we discuss the importance of website page speeds and how they impact not only your visitors but also your business.
Websites that load slowly are at a disadvantage when it comes to competing with other websites online.
According to Kissmetrics, 47 percent of people expect a website to load in two seconds or less.
If it takes longer than three seconds, 40 percent of people will leave.
That’s a lot of people who will leave your website if it’s not performing well!
There are many factors that contribute to slow page speeds, such as large images and videos, scripts, and third-party widgets.
However, there are ways to improve website performance even if your website is already loading slowly.
One way to improve website performance is by using a tool like Google PageSpeed Insights.
This tool will analyse your website and provide suggestions on how to improve page speed.
You can also use the tool to track the progress of your improvements.
Another way to improve website performance is by optimizing your images.
You can do this by using a tool like TinyJPG or TinyPNG.
These tools reduce the size of your images without sacrificing quality.
Finally, you can improve website performance by using a caching plugin like W3 Total Cache or WP Super Cache.
These plugins store your website’s content in a cache so that it can be loaded more quickly.
By following these tips, you can improve website performance and keep your visitors happy!
However, we’re not going to stop there.
These are the methods that every marketing agency will probably suggest on their blog pages.
But we have a couple of neat little tricks up our sleeves that we’re going to share with you in this week’s episode.
Click on the player below to have a listen to the episode “Let’s get you up to page speed” to find out how we go about helping our clients improve website performance on their brand pages.
You’ll learn the same tactics to improve yours!
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The Nauti Nerds is a Nautilus Marketing podcast.
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