- March 24, 2023·
SEO, or search engine optimisation, is a critical component of any online marketing campaign.
You know this.
We’ve explained it to you on previous episodes!
Like this one!
(Apple Podcasts link)
A well-optimized website will rank higher in search engine results pages (SERPs), resulting in more visitors and, ultimately, more conversions.
One of the most important factors that influence your website’s SEO is your backlink profile —the links pointing to your website from other websites.
A strong backlink profile indicates to search engines that your site is popular and relevant, which can help you rank higher in SERPs.
Building a strong backlink profile isn’t easy, but it’s worth the effort.
It’s well known that the key to SEO success is with a lot of backlinks. They’re absolutely vital for any strong SEO campaign.
Indeed our own SEO campaigns at Nautilus Marketing use a backlink building strategy.
And so when we get offers of high domain authority links being placed for clients, we’re always going to be intrigued.
But what about those offers to place links on sites that you get via email from SEO marketers?
Should you seize them?
We discuss it all in this episode.
Listen as Tom Jauncey runs us through:
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